Aparenta trabajar en interés de los demás mientras favoreces los tuyos: Estrategia de la alianza

SEEM TO WORK FOR THE
INTERESTS OF OTHERS WHILE
FURTHERING YOUR OWN
THE ALLIANCE STRATEGY

The best way to advance your cause with the
minimum of effort and bloodshed is to create a
constantly shifting network of alliances, getting
others to compensate for your deficiencies, do your
dirty work, fight your wars, spend energy pulling you
forward. The art is in choosing those allies who fit the
needs of the moment and fill the gaps in your power.
Give them gifts, offer them friendship, help them in
time of need--all to blind them to reality and put
them under subtle obligation to you. At the same
time, work to sow dissension in the alliances of
others, weakening your enemies by isolating them.
While forming convenient coalitions, keep yourself
free of negative entanglements.
Robert Greene


Since in all her decisions, whether by chance or
by choice, Rome took all steps necessary to
make herself great, she did not overlook fraud.
She could not at the start have been more
deceitful than she was in the means she took,
as we were saying just now, to acquire allies,
since under this title she made them all her
servants, as was the case with the Latins and
other peoples round about. For she first availed
herself of their arms in order to subjugate
neighbouring peoples and to build up her
reputation as a state, and then, having subdued
them, she increased to such an extent that she
could beat anyone. Nor would the Latins ever
have realised that in reality they were mere
slaves, if they had not seen the Samnites twice
defeated and forced to accept Rome's terms.
THE DISCOURSES, NICCOLO MACHIAVELLI,
1520