Crea una sensación de urgencia y desesperación: Estrategia del terreno mortal

CREATE A SENSE OF URGENCY
AND DESPERATION
THE DEATH-GROUND STRATEGY

You are your own worst enemy. You waste precious
time dreaming of the future instead of engaging in
the present. Since nothing seems urgent to you, you
are only half involved in what you do. The only way
to change is through action and outside pressure.
Put yourself in situations where you have too much
at stake to waste time or resources--if you cannot
afford to lose, you won't. Cut your ties to the past;
enter unknown territory where you must depend on
your wits and energy to see you through. Place
yourself on "death ground," where your back is
against the wall and you have to fight like hell to get
out alive.

Robert Greene