HIT THEM WHERE IT HURTS
THE CENTER-OF-GRAVITY STRATEGY
Everyone has a source of power on which he or she
depends. When you look at your rivals, search below
the surface for that source, the center of gravity that
holds the entire structure together. That center can
be their wealth, their popularity, a key position, a
winning strategy. Hitting them there will inflict
disproportionate pain. Find what the other side most
cherishes and protects--that is where you must
strike.
Robert Greene
Man depends on his throat for fluent breathing
and the maintenance of life. When his throat is
strangled, his five sense organs will lose their
sensibility and no longer function normally. He
will not be able to stretch his limbs, which
become numb and paralyzed. The man can
therefore rarely survive. Thus, when the banners
of the enemy come into sight and the beating of
its battle drums can be heard, we must first
ascertain the positions of its back and throat.
Then we can attack it from the back and
strangle its throat. This is an excellent strategy
to crush the enemy.
THE WILES OF WAR: 36 MILITARY
STRATEGIES FROM ANCIENT CHINA,
TRANSLATED BY SUN HAICHEN, 1991
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